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Celebrate Independence. Rep the Responder Life.This weekend only — get the gear you deserve with exclusive 4th of July savings. From station-ready tees to youth, use CBLUE4TH at checkout for 20% OFF. But only for a limited time.

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Serving the Front Lines – New Arrivals

Serving the Front Lines – New Arrivals

Collection

Serving the Front Lines – New Arrivals

Stay mission-ready with the latest drops from our flagship line. The Serving the Front Lines – New Arrivals Collection brings you the newest designs built on our core values of Service, Strength, and Sacrifice.

From performance gear to lifestyle essentials, every piece is created by first responders, for first responders. Be the first to gear up with what’s new and represent the front lines with pride.

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What responders are saying

Real reviews from the front lines.

“It’s a great design, made with durable material. the bag is more spacious than it looked online.”

Caleb R. · EMT, Honolulu
Rescue with Aloha Duffel

“My 6yr old son was so proud wearing his 1st Grade Reporting to Duty shirt on the first day of school. He said all his teachers loved it. Thank you!”

Melissa. S · Mom
1st Grade Reporting for duty Tee

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